Privacy Policy
Privacy Policy
Version 01, applicable as of 1 March 2026
TerraTrace UG (haftungsbeschränkt) (“TerraTrace”, “we”, “us”) operates the website www.terratrace.ai.
This Privacy Policy explains how personal data is processed when this website is visited or contact is made with TerraTrace via the website.
1. Controller
The controller responsible for the processing of personal data on this website within the meaning of the General Data Protection Regulation (GDPR) is:
TerraTrace UG (haftungsbeschränkt)
Koloniestraße 31
13359 Berlin
Germany
E-mail: info@terratrace.ai
2. Personal data
Personal data means any information relating to an identified or identifiable natural person. This includes, for example, a name, address, e-mail address, IP address or any identifier that can be linked back to a person.
Information that cannot be linked to an individual identity, or could only be linked with disproportionate effort, is not considered personal data.
3. International data transfers
Personal data is generally processed within the European Union or European Economic Area.
Where service providers located in so-called “third countries” outside the EU/EEA are used, an adequate level of protection for any transfer of personal data is ensured, for example through:
- an adequacy decision of the European Commission, and/or
- Standard Contractual Clauses approved by the European Commission, combined with additional safeguards where necessary.
4. Provision of the website and server log files
When this website is accessed, the browser used on the device automatically sends information to the server of this website. This information is temporarily stored in log files and may include:
- IP address of the requesting device
- date and time of access
- URL of the page accessed
- referrer URL (website from which the request originates)
- browser type and version and operating system used
- name of the access provider
These data are processed in order to:
- ensure a smooth connection and technical delivery of the website
- maintain the security and stability of the system
- investigate and prevent misuse
Legal basis
The processing is based on legitimate interests in providing a secure and functional website, Article 6(1)(f) GDPR.
Retention
Log data are generally stored for up to 30 days and then deleted, unless longer storage is required for security or legal reasons.
5. Cookies and consent management
This website uses cookies and similar technologies (“cookies”) to provide essential site functions, to analyse usage and, where applicable, to support marketing and B2B lead generation.
Cookies are small text files that are stored on a device when the website is visited. The following types are used in particular:
- Essential cookies
Required for basic functions such as saving cookie preferences and ensuring technical operation of the site. - Analytics and marketing cookies
Used to understand how visitors use the website and to support marketing and sales activities, including the use of B2B website visitor identification tools.
When the website is first visited, a cookie banner is displayed. Analytics and marketing cookies are only set if consent is given via this banner. The choices can be changed at any time via the cookie settings on the website.
Legal basis
- Essential cookies are processed on the basis of legitimate interests in providing a usable and secure website, Article 6(1)(f) GDPR.
- Analytics and marketing cookies are processed on the basis of consent, Article 6(1)(a) GDPR.
If there is no consent to analytics and marketing cookies, these cookies are not set.
6. Website visitor identification (RB2B)
A B2B website visitor identification service called RB2B is used on this website.
RB2B uses cookies and other technical identifiers to analyse visits to terratrace.ai and to match them with business databases. In this way, RB2B can recognise which organisations are visiting the website and, where possible, which professional contacts within those organisations have accessed the pages.
This information is used to:
- understand which organisations are interested in TerraTrace products and content
- follow up with relevant B2B contacts about TerraTrace services
- improve the website and marketing activities
RB2B is only activated if analytics and marketing cookies have been consented to in the cookie banner.
Legal basis
The processing of personal data by RB2B is based on consent to analytics and marketing cookies, Article 6(1)(a) GDPR. Consent can be withdrawn at any time with effect for the future by changing the cookie settings on the website.
Use of professional contact details for direct B2B marketing can be objected to at any time by contacting TerraTrace at info@terratrace.ai.
Further information on RB2B’s processing activities can be found in RB2B’s own privacy information on its website.
7. Contacting TerraTrace
If contact is made by e-mail or via a contact form, the personal data provided are processed, such as:
- name
- e-mail address
- company
- any other information included in the message
These data are used solely to handle and respond to the enquiry.
Legal basis
- where the enquiry relates to an existing or potential contract, the processing is necessary for the performance of a contract or pre-contractual measures, Article 6(1)(b) GDPR
- otherwise, the processing is based on legitimate interest in answering enquiries, Article 6(1)(f) GDPR
Enquiries and related data are stored for as long as necessary to deal with the request and as long as statutory retention obligations require.
8. Service providers and hosting
External service providers (processors) may be used to operate and maintain this website and the associated systems, for example:
- hosting and infrastructure providers
- providers of analytics or visitor identification tools
- e-mail and collaboration providers
These service providers process personal data only on documented instructions and on the basis of data processing agreements in accordance with Article 28 GDPR.
9. Data retention
Personal data are stored only for as long as necessary to fulfil the purposes described in this Privacy Policy or as required by law.
Once the relevant purpose no longer applies and statutory retention periods have expired, the data are deleted or anonymised in accordance with legal requirements.
10. Rights under the GDPR
Data subjects have the following rights in relation to their personal data:
- Right of access
To obtain confirmation as to whether personal data are being processed and, if so, to receive information and a copy of the data. - Right to rectification
To request correction of inaccurate personal data and completion of incomplete data. - Right to erasure
To request deletion of personal data, for example where the data are no longer needed or were processed unlawfully. - Right to restriction of processing
To request restriction of processing under certain conditions, for example while the accuracy of the data is being checked. - Right to data portability
To receive the personal data provided in a structured, commonly used, machine-readable format and to transmit those data to another controller, where technically feasible. - Right to object
To object at any time, on grounds relating to the particular situation, to processing based on Article 6(1)(f) GDPR. There is also a right to object at any time to the processing of data for direct marketing purposes. - Right to withdraw consent
Where processing is based on consent, this consent can be withdrawn at any time with effect for the future. The lawfulness of processing before the withdrawal remains unaffected.
To exercise these rights, contact can be made at: info@terratrace.ai.
There is also a right to lodge a complaint with a data protection supervisory authority, in particular in the Member State of habitual residence, place of work or place of the alleged infringement.
11. Changes to this Privacy Policy
This Privacy Policy may be updated from time to time to reflect changes in processing activities or legal requirements.
The current version is always available on the website at www.terratrace.ai. The version number and date of application are indicated at the top of this page.